Tuesday, 11th January, 2011 / Posted by: Catriona

New Starbucks Logo

New Starbucks Logo Image

Starbucks unveiled their new logo for 2011 to celebrate 40 years in business. I have to say I like it, it's bold minimal and modern, a great example of the brand evolution. What's not to like? (the coffee inside and the price perhaps;).

Branding / Design / Comments: 0
Thursday, 4th November, 2010 / Posted by: Catriona

“Dia de los Muertos” (Day of the Dead)

“Dia de los Muertos” (Day of the Dead) Image

It's early in the morning to be looking at alcohol I know. If I had any decency I would have at least waited until just after noon. But I love this branding and  packaging design for Espolón Tequila by Landor so much that I just had to break the rules a little. I love, love love, the day of the dead illustrations which tell the story of Rosarita and Guadalupe fictional journey and Ramón the Roosters which depicts the struggles of the Mexican people during pivotal moments in their history. Plus the rebrand is just in time to celebrate the 200th anniversary of Mexico's Independence from Spain, what great timing!
via Lovely Package

Branding / Graphic Design / Packaging / Comments: 0
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